Web analytics practices for intranets are fundamentally different than those applied to Internet sites. Internet analytics ask: Who is using the site? What days of the week and what hours of the day receive the most traffic? What browsers are people using when they visit the site? Why are people visiting the site? With intranets, [...]

When I was updating my information on LinkedIn.com, a business networking site that allows professionals to create and expand their own private networks of colleagues, clients and consultants, it occurred to me that in an open Internet environment where it’s hard to know who you can trust (e.g. what used to be called “cold calling” [...]