Why buy the milk when you can rent the cow? Many businesses find that software subscriptions may be more economical and efficient than endless cycles of software purchases, upgrades and customization. 
Only a few years ago, most businesses felt the pain of being software licensees. The cycle went something like this: 

Issue an RFP, then pay big [...]

Here are 5 quick tips on naming your business, from the experts at BrandNewPerfect.Name:
1. We want the perfect domain name.
In the beginning, everyone pined over what seemed to be the perfect domain names – the obvious ones like realestate.com, entertainment.com and internet.com (how would you like to own the ‘internet’?). Then some creative upstarts such [...]

Here are 10 general tips on domain names for organizations to consider when shopping for a good domain name to register. Keep in mind these are rules of thumb, and there are often some exceptions to these, but if you research your domain names well before you register them or use them, you’ll spare yourself [...]

A clever list of  free* Internet guerilla marketing tactics to help promote your product, service or website instantly: 

Create a Google Gadget.
You can create Google Gadgets such as a countdown timer (to an event), a list (of ideas, suggestions, products, etc), a microblog (what you’re doing or working on) or a YouTube channel (videos about your company, [...]

(click on thumbnail image above to view full size diagram)

How to put information overload into information overdrive
In 2004, author Lawrence Lessig coined the term “email bankruptcy.” After he spent 80 hours in one week sorting through email that had been in his inbox since January 2002, he concluded that “without extraordinary effort” he would never be able to catch up. So he sent out [...]

A new IBM research report suggests that the best analogies for businesses in the future may no longer be the command structures of the military but the self-organising networks found in nature: schools of fish, flocks of birds and swarms of insects. This research, contained in The IBM Global Innovation Outlook 2.0 Report, reinforces Bioteam [...]

Every day millions of Internet searchers use Google or other high-speed search engines such as MSN Search. Are all these Googlers just doing the “search lurch”? Try a few key words, click a few search results, and maybe they’ll find what they’re looking for in a few seconds. Or maybe they’ll just give up and [...]

Most Web sites receive a failing grade when it comes to providing transparent, comprehensive and responsive “contact” content.  
When Web customers click on a link, that’s an interaction, but when they submit a contact request, that’s a transaction of information – they’re send you their personal “content” and expecting the site to respond accordingly. They’re sharing [...]

Ann, can you tell us briefly about your professional background, and what led you to co-writing Managing Enterprise Content: A Unified Content Strategy?
I have been developing unified content strategies for about 15 years and working with content management systems for about the same period of time. The unified content strategy came about as I realized [...]